Let’s Build Community Wealth & Power

Entrepreneurs of color are powerful engines of change who play a major role in building a more equitable economy, yet they face disproportionate challenges establishing and scaling vibrant businesses. 

Black and Brown-owned businesses are less likely to be approved for bank loans; and if they are approved for loans, often receive less money. The devastating realities of the COVID-19 pandemic have exacerbated the problem as these businesses were more likely to shut down and less likely to receive government support through the Paycheck Protection Program or Economic Injury Disaster Loans. Without sustained support, many of these businesses will disappear from our communities for good.

REAL People’s Fund directly addresses systemic failures that entrepreneurs have to navigate in accessing the capital and holistic support their businesses need to thrive. Our entrepreneurship program combines patient, non-extractive capital; individualized business advising & training courses provided by our partner Uptima Entrepreneur Cooperative; and political powerbuilding through community organizing to set entrepreneurs up for success – both as business owners and as community leaders.

Approval rates for loans
or lines of credit were 17% Less for minority business-owners than white business-owners.

HOW DO I GET STARTED?

OUR LENDING PIPELINE IS CURRENTLY CLOSED.

  • If you’re interested in joining the waitlist to find out when it reopens, please fill out the form on our contact page.

  • If you’re interested in learning more about REAL Peoples Organizing Collective, contact jessie@realpeoplesfund.org

  • If you’re interested in finding out about business education and advising support, please check out our partner, Uptima Entrepreneur Cooperative

LOAN OVERVIEW

*Our profit share equity program is currently paused. Please fill out the form below if you'd like to receive updates about our product offerings.

ELIGIBILITY CRITERIA

We are seeking those who are seeking us: mission-aligned entrepreneurs who want to make a positive social, environmental, or economic impact in the community.

    • You are an BIPOC* entrepreneur, at least 18 years of age, and currently residing in and/or have your business located in Alameda county or Contra Costa county.

    • Your business has the potential for meaningful positive social, environmental, and/or economic impact in your local community.

    • You are growing a small business or cooperative with the potential for employing others in the community.

    • You value and are receptive to working with advisors, taking outside advice, and participating in our community.

    • You have a for-profit business that is generating consistent sales/revenue.

    • You are excited about participating in our full social entrepreneurship program, including pre- and post-capital advising and training, as well as political engagement offerings.

    • No minimum credit score is required, and past credit issues are permissible. However, all existing debt must be disclosed and the applicant must be current on all payments. The applicant may not currently be in foreclosure, bankruptcy, or under any liens.

    • We do not require any collateral or personal guarantees.

    • We do not conduct background checks, and do not screen for incarceration history or citizenship status. 

    • At this time we do not not fund any businesses that touch the cannabis flower but we can fund auxiliary services in the cannabis industry.

*BIPOC includes Black, Indigenous, Spanish-speaking/Latine, Asian/AAPI, low income, immigrant, undocumented, formerly-incarcerated and working-class communities of color.

INVEST IN THE MOVEMENT

INVEST IN THE MOVEMENT

We’re not just envisioning a more equitable or inclusive economy – we’re actively building one.

BE PART OF THE MOVEMENT THAT’S BUILDING AN ECONOMIC FUTURE ROOTED IN JUSTICE, EQUITY, ACCESSIBILITY, AND CARE.

This is not an offer to sell or a solicitation of an offer to buy securities. The offering is made solely by the REAL People’s Fund’s Offering Memorandum, which can be found at the link above. The offering is being made solely to accredited investors as that term is defined in Rule 501 of Regulation D under the Securities Act of 1933.

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